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Owner & General Manager, Choice Electric

Background
Eric is the owner and CEO of Choice Electric, a Denver-area electrical contractor he took over in early 2022. He brings more than 20 years of experience managing people and projects across construction and real estate development, work that carried him to job sites around the country before he settled back home in Colorado. Running Choice Electric gives Eric a hands-on command of the electrical trade itself, from field operations and licensing to crew safety, on top of his broader construction background. Since stepping into ownership, he rebuilt the company's hiring and culture practices from the ground up, adopting a rigorous talent methodology to close the gaps on his team. That people-first approach to running a trades business has become his signature.
Why American Operator
Eric joined the advisor bench because he has lived the exact transition American Operator is built to support: stepping into an existing business and building the leadership and culture it needs to thrive under new ownership. He believes portfolio companies deserve stewards who protect what already works while investing in the people who make it run. As an advisor, he's focused on helping incoming operators sidestep the talent and culture gaps he had to work through himself.
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